Hi! I'm Kelsey.
What makes me different.
I’ve worked with 18+ growing companies in the SaaS and B2B tech space – including Toggl, Timing, and CustomerGauge – to generate 150+ well-researched long-form blog posts. The best part about working with me? After a single phone call, I’m prepped to come up with ideas for ages – so you can sit back, relax, and watch the content pour in.
Copy that converts.
As a business owner, you want your content to be engaging, helpful to your audience and on-brand, of course.
What’s most important? You want results.
Trained in direct response copy, I bring a unique approach to content writing that:
- Positions your product as meeting a core need of your audience...
- Gets your readers to take action, and...
- Builds relationship with prospective customers through valuable content.
So, whether you’re looking for:
- Ongoing blog content…
- Website copy…
- Email newsletters…
- Social media ads…
- Case studies….
- Or e-books...
….I apply the same response-driven approach to all copy.
The end result? Potential customers can see how valuable your product is...and are ready to take action.
A process that makes it easy for you.
You’re running a business. You don’t have time to brainstorm ideas for your next blog post or spend hours laboring over website copy. Still, you know that what you say to potential customers – about your brand, what you know, and what you’re offering – is super, super important.
In other words, it can make the difference between growing leads and customers...and spinning your wheels.
That’s where I come in – to help you craft words that convey your message, position you as an industry authority, and help you get a response. In fact, after one 60-minute phone call with you, I’m ready to generate content for months with minimal input.
After using my own 6-step process for creating blog topics that are SEO-targeted, relevant, and attention-grabbing, I deliver topics to you in batches. You can be as heavily or as lightly involved as you’d like to be in the ideation, research, and approval process – whatever works best for you.
I've got a background that combines direct response, content, and website copywriting. As a result, I can write for a variety of mediums, in a variety of styles (conversational, direct response, technical, brand-oriented...).