I wrote a full-length, 36-page e-book dedicated to marketing strategy for reaching seniors. I created the piece as a business development piece for a direct response marketing agency that specializes in products and services for consumers aged 55+.
I wrote this informational piece, a 17-page special report used as a marketing piece for a business development campaign at a creative agency. The report included a set of direct response marketing foundations for a multichannel, integrated marketing campaign. I’ve included the cover and the first two pages below.